Home Kobe shoes Kanye West and several NBA stars sparked a massive sneaker revolution by simply defying league rules

Kanye West and several NBA stars sparked a massive sneaker revolution by simply defying league rules


The NBA sneaker market is one of the biggest parts of the game. Players stop in with the craziest shoes on a daily basis. It’s their way of getting a message across and telling their story. However, some shoes do not pass the test. And a similar incident happened when famous rapper Kanye West took out his Yeezy basketball sneakers. But NBA players didn’t have one, and they didn’t rest until the league accepted the shoes.

West is still seemingly in the headlines these days. It could be his relationship with Kim Kardashian or his new albums. One thing remains unchanged, he always sets the bar high. And his undying passion to be great at everything he does has led to the creation of one of the best-selling sneakers on the planet.

The Yeezy is one of the most popular shoes around and sneakerheads are waiting to pounce on new releases. However, sharing a love for basketball, Kanye decided to make a shoe for the court.


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Unfortunately, the NBA could not come to an agreement with the creation. It had blinding reflective material that the officials couldn’t accept. Therefore, they banned the shoe. But with the help of NBA players, Kanye was able to get the league to lift the ban.

Kanye West gathers help inside the NBA

After West made his big creation, he immediately jumped into signing players. One of the first names was Zach LaVine. The Chicago Bulls All-Star was about to give the shoes a run in the NBA. However, the league banned it before they could hit hardwood.


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However, LaVine wanted to send a message. He believed in what he believed in and debuted the shoe on NBA All-Star Weekend. He adapted for the three-point contest with the Yeezys banned on his feet. Only this time the reflective material no longer existed.


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His move became a revolution. And next in line was New Orleans Pelicans forward Brandon Ingram. Playing in his first All-Star game, BI became the first NBA player to wear the Yeezy on the court. What made it better was that Kanye West himself was on the court to see his beloved creation in action. He immediately called Ingram after noticing the shoes and enjoyed the moment. But that wasn’t the end.

April 9, 2021; Atlanta, Georgia, USA; Chicago Bulls guard Zach LaVine (8) shoots against the Atlanta Hawks in the first quarter at State Farm Arena. Mandatory Credit: Brett Davis – USA TODAY Sports

After former Los Angeles Laker, NBA veteran Andre Iguodala wore them to a Miami Heat game. Moreover, it did it twice even introducing a new colorway. A revolution was underway within the league, and it forced the league to take a step it had never taken before. The Yeezy became the first shoe to see the ban lifted. The NBA players and West won the fight.


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It’s very rare to see the NBA having to bow. However, when it comes to Kanye, anything is arguably possible.